Heineken - Ignite
Heineken was looking for ways to connect people in clubs using mobile. We figured that staring at your screen is the least social thing you can do and decided to make the product itself the center of their night out.
Heineken was looking for ways to connect people in clubs using mobile. We figured that staring at your screen is the least social thing you can do and decided to make the product itself the center of their night out.